01
A Slogan Built on Taste
“Rasa Mengalahkan Segalanya” reflects our belief that taste is the highest standard, shaped through quality ingredients, discipline, and consistency.
Our House
Established in the heart of Malang, PT Gudang Baru Berkah represents a legacy of uncompromising quality and industrial integrity, building upon decades of tobacco craftsmanship to define modern standards.
A Heritage of Taste
Our story begins not with a factory, but with a philosophy of the leaf. In the early 1990s, the foundation of what would become a regional powerhouse was laid in the rich soils of East Java.
Advanced Technology
Since the 1990s, we have strengthened our production capability by bringing in high-technology machinery from Germany, setting a higher standard for precision and quality.
Continuous Quality Improvement
Year after year, we continue to improve our process, combining efficiency, speed, and craftsmanship to deliver high-quality products with consistent standards.
Expanding Global Distribution
Our products are distributed in large container volumes across the Nusantara and international markets, supporting wider reach with reliable supply capacity.
Mastery without Volume
Craftsmanship and discipline remain central to every process. Quality and consistency are carried through every product produced.
02
Quality from the Source
Every product begins with selected raw materials, carefully processed to create consistency, character, and lasting quality.
03
Indonesian in Soul, International in Standard
Rooted in Indonesian heritage, our products carry a distinctive local character while meeting standards for wider international markets.
A Verifiable Timeline
A clear record of Gudang Baru Berkah’s journey, showing how each milestone reflects growth, consistency, and long-term commitment.
1967
The Beginning in Penarukan Village
Driven by a spirit to support and empower the local economy, H. Saman Hoedi began a tobacco processing business from a modest home in Penarukan Village, Kepanjen. In 1967, the business was established under the name Perusahaan Insan.
